Phishing is the attempt to get passwords, credit card details or other personal information by sending emails or text messages that appear to come from a trustworthy individual, business or institution. Scammers launch thousands of phishing attacks like these every day, and they’re often successful.

Phishing attempts often look like an urgent message that tells you to click a link or open an attachment. For example:

• You will lose access to your account.
• You must confirm personal information or pay an invoice.
• You are eligible for a coupon or gift card.

View a real world phishing example. 

Never Reply to Suspicious Messages

Use the Report Message button in Outlook if you think you have received a phishing email.

To verify a message appearing to come from a trusted source, open your web browser and go directly to the company or department website for their correct contact information.

The University of Arkansas and other reputable organizations will never request passwords or other personal information in an email.